Premium consumer & lifestyle

Executive search for premium consumer and lifestyle brands.

Retained board, CEO and senior leadership search for premium consumer businesses. We help founders, family owners and investors appoint the people to build the next stage of the business.

A confidential first conversation. No completed brief needed.

A brand business needs commercial judgement.

A distinctive product is only part of the brief. Consumer leaders must understand customers, distribution, margin and the operating model behind the brand. We frame each search around those decisions, whether you are professionalising a founder-led business, expanding internationally or strengthening a portfolio company.

Where we focus

Our consumer executive search work connects luxury expertise with relevant premium and lifestyle categories. The focus is the business model and leadership challenge, rather than a label alone.

Beauty and personal care

Prestige beauty, skincare, fragrance and wellness brands building distribution and customer relationships.

Home and lifestyle

Interiors, furnishings, design and heritage brands balancing creative identity with commercial scale.

Fashion, retail and experiences

Consumer brands and experience businesses appointing leadership across channels and markets.

Appointments shaped by the ownership context

A founder may need a first external CEO. An investor may need a leader to deliver a defined growth plan. A family business may be preparing for succession. We agree the authority, priorities and expectations of the role before approaching candidates.

Enterprise leadership

CEO, president, managing director, chair and non-executive appointments.

Commercial and brand leadership

Chief commercial officer, CMO, digital, ecommerce and customer leadership.

Operating leadership

CFO, COO and senior people leadership as the organisation develops.

Relevant experience can come from an adjacent category.

We consider consumer and lifestyle executives whose experience is relevant to the brief, then test what will transfer. Assessment examines the scale they have managed, the customers and channels they understand, their relationship with founders or investors, and the evidence behind their results.

The brief and the evidence

Use category, customer channels and ownership to define the leadership brief. Beauty, home, fashion and experience businesses can share commercial questions without requiring identical leadership profiles.

Before we speak

Practical questions.

Do you work beyond traditional luxury?

Yes. Relevant premium consumer and lifestyle briefs can include founder-led brands, family businesses and investor-backed companies where brand, customer experience and commercial discipline matter.

How do you assess adjacent-category experience?

Compare channels, customers, margins, scale and operating complexity. Identify where experience transfers and where the new context requires a different approach.

Which leadership levels are covered?

Board, CEO, president, managing director and senior functional leadership. The responsibilities and authority of the appointment determine whether the mandate fits the practice.

Start the conversation

What does your business need next?

Share the leadership decision you face. We will discuss the scope, timing and how we can help.

Discuss a leadership hire